7 tips for SEO A powerful marketing tool, video has become a near-essential tool when it comes to generating an audience online. However, simply creating this type of content and belgium phone number library uploading it online isn’t enough to get it seen. In this article, we’ll share some tips for increasing the visibility of your videos and helping you achieve your goals.
1 – How to properly reference a video on Google YouTube, a platform with impressive audience figures? (SEO on YouTube)
With its gargantuan audience (more than 2.2 billion. Users worldwide), YouTube, owned by Google, is an essential environment for content creators, whatever their objectives (branding, attracting new prospects, building loyalty, etc.).
However, with 500 hours of video posted to this platform integrate marketing with other channels every minute, competition is fierce! However, not all users optimize the podcasts, shows, and other content they. Upload, and thus exploit their full potential, regardless of their intrinsic quality.
The first good practice to implement is simply to take care with the description of your video and to carefully fill in the different fields on YouTube before publishing.
It’s essential to choose relevant keywords (tags on YouTube) that help contextualize your content. Remember, these are the same keywords that Internet users are likely to use to find you!
Writing an impactful video title and using an eye-catching thumbnail are also crucial . Indeed, it has been shown that these two elements influence the. Click-through rate, which is itself a natural referencing (SEO) criterion and thus promotes good positioning when it is high.
Other optimization 7 tips for SEO tips and tricks to follow belgium business directory on YouTube include:
- Encourage Internet users to comment or give a thumbs up if they liked the content,
- Encourage Internet users to subscribe and share the video,
- Create thematic playlists,
- Chapter medium and long videos to improve user experience.
Watch time plays a huge role in video ranking, as any qualified VSEO (Video Search Engine Optimization) expert will confirm.
Furthermore, it is essential to see Internet users – whether they are popular influencers or ordinary users – take ownership of the content and share it on Facebook, Twitter and other social networks.
Indeed, search engines, led by Google, take them as positive signals and offer them more visibility when Internet users are interested in them. And among the types of videos in vogue that are both viral and have long average viewing times, there are those in motion design .