Identify and Use Keywords Did you know that Google handles over 99,000 search queries per second? So, to outperform your competitors, tap into the most popular keywords your target audience is searching for. In addition to the Google Keyword Planner, Google Trends is another valuable tool to find the best keywords.
Once you identify popular keywords, naturally incorporate them throughout your article. Forcing keywords into sentences can make them awkward, so make sure they flow smoothly. And be careful not to overuse the same keywords throughout your blog. This is known as “keyword stuffing” and can lead to lower rankings in search engines.
Create Titles That Capture Attention
Once you identify the relevant keywords america phone number list you want to use, create a headline using some of the top-ranked phrases. According to Backlinko, there are 20 types of headlines that capture your audience’s attention and entice them to read it.
The ideal blog post title is around 60 characters. Buzz how to choose a tariff for your home Sumo recommends using between 12 and 18 words in your blog title for maximum effectiveness. Another tip is to incorporate parentheses or brackets into your title. According to a study by OutBrain, titles with parentheses rank 38% higher than titles without.
Focus on the Structure and Length
Knowing the essential structural elements of a blog article will enable usa lists you to write compelling content. The basic structure consists of an introduction (tell them what you’re going to tell them), the body of your blog (tell them), and a conclusion (tell them what you told them.) Follow this formula, and your blog will be effective and easy to understand.
One of Google’s 200 algorithm factors is comprehensive content. Questions answered more thoroughly have higher authority and rank better on the search page. So, aiming for blog posts that are 1,500 – 2,500 words will help optimize your article for a higher ranking.
However, many brands and companies stick to shorter blog lengths (500 – 750 words) to meet the needs of their specific audience. Quality is more important than quantity!